A road trip is the perfect time to hatch our wildest, biggest ideas. For Paris, France-based sisters Pauline and Camille Laffargue, road tripping through California — and exploring American boutiques and restaurants — enabled them to dive into an idea of their own. Growing up, Pauline and Camille’s family spent a lot of time together in the garden. As city-dwelling adults, the sisters moved from tiny Parisian apartment to tiny apartment, but one theme remained consistent: they loved plants and loved the space-transforming properties of plants. They missed digging in the dirt, and they wanted to spread their zeal for greenery. Thus, the seed for was planted!
Pauline and Camille shared this dream secretly at first, but their California road trip exposed them to a wide variety of shops that made their ideas seem more realistic (sky diving also may have put their dreams into perspective). The sisters recall, “Everywhere we went, there were little, cute plants hanging around, and they were so smartly arranged.” They returned to Paris feeling more confident in the idea they had been nurturing. They set to planning and scouting, and once they found the perfect location, they hustled to add their special touches. They received their keys this past March, and by the end of April, Pauline and Camille officially opened to share their passion for plants with the rest of us. Here’s hoping I get to attend a workshop there soon! —
Photography by and
Image Above: Le Cactus Club is a concept store in Paris dedicated to indoor plant styling. Sisters Pauline and Camille sell plants, . They also offer workshops and greening services.